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Nikon's New COOLPIX W300 Is The Ultimate Rugged Travel Companion by Nikon USA Press Release
Nikon News  ISBN/ITEM#: CM170610COOLPIX
Date: 10 June 2017

Links: Nikon USA Press Release / Nikon Canada Press Release / COOLPIX W300 (USA) / COOLPIX W300 (Canada) /

Scheduled for release in Summer 2017, the Nikon COOLPIX W300 is the latest rugged compact camera.  Featuring a 16MP CMOS sensor and a 5x optical zoom wide-angle lens capable of shooting high quality images and 4K UHD Video, the COOLPIX W300 is waterproof (100ft. / 30m), freezeproof (14F / -10C), dustproof, and enhanced shockproof (7.9ft. / 2.4m).

From release/information:

Whether Exploring New Heights on the Slopes or Diving Off-Shore, Share-Worthy Images and Videos Are Easily Captured with the COOLPIX W300

Melville, NY – Today (May 31, 2017), Nikon Inc. introduced the new COOLPIX W300, a rugged compact camera designed to capture and share high-quality images and 4K UHD video of any adventure with ease.  The waterproof, shockproof, freezeproof, and dustproof W300 is well-equipped with intuitive features to chronicle an action-packed excursion, whether a user is hiking, camping, skiing, or relaxing on the beach.  The W300 makes it easier to shoot in the moment with an improved grip and handling, a large 3-inch LCD display and a 5x optical zoom NIKKOR lens with an exceptionally wide field of view. Furthermore, the W300 allows users to seamlessly share their latest adventures with built-in Wi-Fi and Bluetooth via the Nikon SnapBridge app.

"For those experiencing a once in a lifetime vacation or adventure, the COOLPIX W300 is an exciting rugged and lightweight camera option, offering an advanced feature-set that delivers stunning image quality, improved handling, and advanced performance to easily capture fast-action moments and 4K UHD video", said Kosuke Kawaura, Director of Marketing and Planning, Nikon Inc.

Price and Availability (USA)

The COOLPIX W300 will be available in Summer 2017 in orange, yellow, and black for a suggested retail price (SRP)* of $389.95 US.  For more information about these and other COOLPIX cameras, please visit

Price and Availability (Canada)

The COOLPIX W300 will be available in in yellow and orange for a manufacturer's suggested retail price (MSRP)* of $499.95 CDN.  For more information about these and other COOLPIX cameras, please visit

(Source: Nikon)

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